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Hyperlocal Journalism Bu…

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RJI Collaboratory left a comment for Cynthia Rozzo

February 5, 2009

Cynthia Rozzo replied to Krochmal's discussion 'Hyperlocal Community Journalism' in the group Hyperlocal Journalism Business Model

I would love to share my success story on how I started a profitable community paper/magazine 15 years ago so I could work from home, raise my family, and serve the community by providing information about this place we call "home". I think this wou…

February 3, 2009

Cynthia Rozzo joined Allan Siegert's group

Hyperlocal Journalism Business Model

The goal is to find models (templates) for journalists who want to start sites or blogs to profitably cover local news.

February 3, 2009

Cynthia Rozzo is now a member of RJI News Collaboratory

Welcome Them!

February 3, 2009

Comment Wall (1 comment)

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At 7:20am on February 5, 2009, RJI Collaboratory said…: Welcome to the RJI Collaboratory! You bring some really important insight to the conversation as someone who's managed to support a community newspaper, and is trying to figure out how to translate that into digital media. Look around the network a bit, and if you don't see the topics or activities you're interested in already, feel free to introduce them. We're all about getting things done!

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Profile Information

What kind of org do you work for?

self-employed

What do you do?

advertising/marketing professional

What strengths/expertise do you have to offer?

I have successfully published a monthly paper for my community-East Cobb County--for the past 15 years. My mission statement from day one has been "to create a sense of community in East Cobb County" by providing civic information and spotlighting people doing good in the community. This is a profitable business that allows me to work from home, use my professional marketing communications background, stay involved in my community while raising my 3 children (ages 12, 10 & 8). I also started a community Parade and Festival.

What kind of help/insight do you hope to get from this community?

I created the free monthly publication, EAST COBBER, in 1993 to serve East Cobb County residents by providing a forum for them to share their ideas and a source for them to learn more about their community. I also publish the annual EAST COBBER Community Guide and producer of the annual EAST COBBER Community Parade and Festival.

I want to leverage my print publications into a more viable website. I want to learn how to use twitter, facebook to promote my paper and reach out to readers. I want to learn how to incorporate podcasts, video streaming and other web-based programs to serve my community/readers better.

Once I get a new and improved formula, I'd like to share with other mompreneurs to show them how they can make money, serve their community and be home with their kids.

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