This is a project to develop a local business and advertising assessment tool for jurnos who want to find out if a local Web-based news organization could be financially supported by local ads and other revenue streams.
Community newspapers may be doing well, but the big kicker is those of us who are corporately owned and are being dragged down by this huge anchor of debt.
Not that I wish ill of any company, but it seems like the best thing that can happen to local…
M.S. Journalism, thesis research on newspaper Web site adoption including management decision making and online goals.
Five years professional experience in newsrooms, most recently in beatblogging, daily video, twitter sourcing/pushing.
What kind of help/insight do you hope to get from this community?
Business models, technological solutions, networking.