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Mobile Strategy

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Latest Activity

Jonathan Groves commented on RJI Mobile Group Leader's group 'Mobile Strategy'

If you need an inexpensive way to create an iPhone app for your news site, http://www.appmakr.com/ works well. We used it for an app for our social-media blog and had little problem getting it through the App Store.

February 21

Andria Krewson joined RJI Mobile Group Leader's group

Mobile Strategy

Far more people own & use cell phones than will ever use computers. Mobile is the key media strategy for the 21st century. How can news outlets integrate mobile into their online, social, print, & broadcast media efforts - as well as biz strategy?

February 20

Damon Kiesow joined RJI Mobile Group Leader's group

Mobile Strategy

January 14

Eric Wotila joined RJI Mobile Group Leader's group

Mobile Strategy

December 30, 2009

Jonathan Groves joined RJI Mobile Group Leader's group

Mobile Strategy

November 17, 2009

Barry Parr commented on RJI Mobile Group Leader's blog post 'Mobile Strategy Meetup at ONA?'

I'm definitely interested. I'm also not attending the conference, but I live nearby.

September 29, 2009

RJI Mobile Group Leader added a blog post

Mobile Strategy Meetup at ONA?

September 27, 2009

Charlotte-Anne Lucas commented on RJI Mobile Group Leader's group 'Mobile Strategy'

Clyde - I would love to get together on a call or board to talk. We're trying to make mobile filing and receiving fully accessible for community journalists with dumb phones. And geo tagging all content from GIS enabled phones ...

September 24, 2009

Clyde Bentley commented on RJI Mobile Group Leader's group 'Mobile Strategy'

I'm the RJI fellow working on mobile this year. That means I can throw resources at this group. Interested? I'm going to the Online News Association conference Oct. 1-3, where there is a substantial mobile agenda. If anyone is interested, we could b…

September 24, 2009

Emily Sussman commented on RJI Mobile Group Leader's group 'Mobile Strategy'

Clyde, that infrastructure would be amazing if... or should I say when... you pull it off! Are you thinking of creating easy-to-administer (for the local news editors) "packages," whereby the editors could pick and choose from layout templates, and,…

September 23, 2009

Emily Sussman joined RJI Mobile Group Leader's group

Mobile Strategy

September 23, 2009

Clyde Bentley commented on RJI Mobile Group Leader's group 'Mobile Strategy'

I apologize for losing track of this group. I should explain, however, that I am an RJI Fellow this year and my project is to create a mobile phone strategy for smaller newspapers. I've already conducted one survey of consumers and plan to conduct a…

September 11, 2009

Owen Taylor commented on RJI Mobile Group Leader's blog post 'My proposed session: What's the Most You Can Do with Crappy Cell Phones?'

We launched a mobile site 3 or 4 years ago. Truthfully, this was a package deal that we bought through a service that provides content for our web site. We work in agriculture, and such things are available to small companies that want to have farme…

August 11, 2009

Fred Fabro joined RJI Mobile Group Leader's group

Mobile Strategy

August 4, 2009

tracey trumbull and Clyde Bentley joined RJI Mobile Group Leader's group

Mobile Strategy

July 6, 2009

RJI Mobile Group Leader commented on Dorian Benkoil's blog post 'Calculating the Value of Advertising on Your Site'

Thanks Barry. Are you talking about yield mgmt specifically in relation to mobile content delivery? - Amy Gahran

June 26, 2009

Profile Information

What kind of org do you work for?

educational institution

What do you do?

journalist, businessperson, technologist, information designer

What strengths/expertise do you have to offer?

Playing a LOT with mobile media, scouting for opportunities there

What kind of help/insight do you hope to get from this community?

Ideas/skills for making mobile a strong part of a media org's strategy

RJI Mobile Group Leader's Blog

Mobile Strategy Meetup at ONA?

Hi, all

Over the summer I relocated to the Bay Area. ONA is in San Francisco next week. I'm not attending the conference, just the pre-conference workshop. But I will be in town.

Would members of this group care to meet up for coffee or lunch or drinks during the conference to discuss what we're learning about mobile media, and how to make that work better for news and community? Clyde suggested this, and I think it's a great idea.

It's easy for me to get into SF. Who would be interested in j… Continue

Posted on September 27, 2009 at 8:23pm — 1 Comment

My proposed session: What's the Most You Can Do with Crappy Cell Phones?

Today I'm at MIT for the Future of News and Civic Media conference (at which the 2009 Knight News Challenge winners will be announced 3pm ET today).

Part of this conference will feature unconference-style sessions that the attendees are proposing and will run. Here's my idea:

What's the Most You Can Do with Crappy Cell Phones? It seems to me that mobile media is a huge

… Continue

Posted on June 17, 2009 at 10:15am — 1 Comment

Think Mobile First: Why and How?

Welcome to this new Collaboratory group! I'm Amy Gahran, and I've been helping to run the Collaboratory mainly behind the scenes so far (wrestling with Ning to get this site to do what we want it to do).

I decided to start this group because it's become apparent that mobile is fast becoming THE primary media. Far more people own and use cell phones and other mobile devices than will ever own or use computers.

Despite this, most news and information providers offer little or no mobile-fr… Continue

Posted on June 10, 2009 at 11:02am —